{"id":794,"date":"2012-11-17T14:31:49","date_gmt":"2012-11-17T05:31:49","guid":{"rendered":"http:\/\/welcome.city.matsumoto.nagano.jp\/modules\/xpressme\/?p=794"},"modified":"2012-11-17T14:31:49","modified_gmt":"2012-11-17T05:31:49","slug":"ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto","status":"publish","type":"post","link":"http:\/\/blog.visitmatsumoto.com\/en\/shopping\/ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto\/","title":{"rendered":"Yebisu-ko (God Yebisu Festival) at Yohashira Shrine, Matsumoto"},"content":{"rendered":"<p><a href=\"https:\/\/i1.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000302.jpg?ssl=1\"><img loading=\"lazy\" class=\"aligncenter size-large\" title=\"P1000302\" src=\"https:\/\/i2.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000302-1024x575.jpg?resize=1024%2C575&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"575\" data-recalc-dims=\"1\" \/><\/a>November 17th ~ 18th, at Yohashira Shrine, downtown (near Matsumoto Castle) .<br \/>\nThe celebration of God Yebisu (Ebisu) is held, there you can get free talisman made of bamboo grass, and enjoy Matsumoto area&#8217;s most delicious sweets. \u00a0The god Yebisu (Ebisu) \u00a0is believed to be in charge of business in general and very popular god in Japan (Remember &#8220;Yebisu Beer&#8221;?). \u00a0 Yebisu-ko festival is nation wide festival though, here in Matsumoto, we also have &#8220;Matsumoto Sweets Rally&#8221; around the shrine at the same time.<\/p>\n<p><a href=\"https:\/\/i1.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000298.jpg?ssl=1\"><img loading=\"lazy\" class=\"aligncenter size-large\" title=\"P1000298\" src=\"https:\/\/i0.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000298-1024x575.jpg?resize=1024%2C575&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"575\" data-recalc-dims=\"1\" \/><\/a>Get the tickets shown above at &#8220;Sweets Booth&#8221; in Yohashira Shrine for \uff11\uff0c\uff12\uff10\uff10yen, and you can get 4 different kinds of sweet\u00a0around the shrine. \u00a0The rally map comes along the tickets, and you can ask questions at the booth.<br \/>\n<a href=\"https:\/\/i0.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000304.jpg?ssl=1\"><img loading=\"lazy\" class=\"aligncenter size-large\" title=\"P1000304\" src=\"https:\/\/i2.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000304-1024x575.jpg?resize=1024%2C575&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"575\" data-recalc-dims=\"1\" \/><\/a>Sweets Rally booth with Matsumoto University Students&#8217; volunteers.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000306.jpg?ssl=1\"><img loading=\"lazy\" class=\"aligncenter size-large\" title=\"P1000306\" src=\"https:\/\/i0.wp.com\/visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000306-1024x575.jpg?resize=1024%2C575&#038;ssl=1\" alt=\"\" width=\"1024\" height=\"575\" data-recalc-dims=\"1\" \/><\/a>If you are around Matsumoto city today and tomorrow, come to Yohashira Shrine, and enjoy Yebisu-ko festival!<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-official sd-sharing\"><div class=\"sd-content\"><ul><li class=\"share-facebook\"><div class=\"fb-share-button\" data-href=\"http:\/\/blog.visitmatsumoto.com\/en\/shopping\/ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto\/\" data-layout=\"button_count\"><\/div><\/li><li class=\"share-twitter\"><a href=\"https:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-url=\"http:\/\/blog.visitmatsumoto.com\/en\/shopping\/ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto\/\" data-text=\"Yebisu-ko (God Yebisu Festival) at Yohashira Shrine, Matsumoto\"  >Tweet<\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>November 17th ~ 18th, at Yohashira Shrine, downtown (near Matsumoto Castle) . The celebration of God Yebisu (Ebisu) is held, there you can get free talisman made of bamboo grass, and enjoy Matsumoto area&#8217;s most delicious sweets. \u00a0The god Yebisu (Ebisu) \u00a0is believed to be in charge of business in general and very popular god in Japan (Remember &#8220;Yebisu Beer&#8221;?). \u00a0 Yebisu-ko festival is nation wide festival though, here in Matsumoto, we also have &#8220;Matsumoto Sweets Rally&#8221; around the shrine at the same time. Get the tickets shown above at &#8220;Sweets Booth&#8221; in Yohashira Shrine for \uff11\uff0c\uff12\uff10\uff10yen, and you can get 4 different kinds of sweet\u00a0around the shrine. \u00a0The rally [&hellip;]<\/p>\n<div class=\"sharedaddy sd-sharing-enabled\"><div class=\"robots-nocontent sd-block sd-social sd-social-official sd-sharing\"><div class=\"sd-content\"><ul><li class=\"share-facebook\"><div class=\"fb-share-button\" data-href=\"http:\/\/blog.visitmatsumoto.com\/en\/shopping\/ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto\/\" data-layout=\"button_count\"><\/div><\/li><li class=\"share-twitter\"><a href=\"https:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-url=\"http:\/\/blog.visitmatsumoto.com\/en\/shopping\/ebisu-ko-god-ebisu-festival-at-yohashira-shrine-matsumoto\/\" data-text=\"Yebisu-ko (God Yebisu Festival) at Yohashira Shrine, Matsumoto\"  >Tweet<\/a><\/li><li class=\"share-end\"><\/li><\/ul><\/div><\/div><\/div>","protected":false},"author":44,"featured_media":795,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"inline_featured_image":false,"spay_email":""},"categories":[2359,2354,2357,2356,2353,2358],"tags":[],"jetpack_featured_media_url":"https:\/\/i1.wp.com\/blog.visitmatsumoto.com\/wp-content\/uploads\/2012\/11\/P1000302-1.jpg?fit=4000%2C2248","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yebisu-ko (God Yebisu Festival) at Yohashira Shrine, Matsumoto | Visit Matsumoto<\/title>\n<meta name=\"description\" content=\"November 17th ~ 18th, at Yohashira Shrine, downtown (near Matsumoto Castle) . 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During this festival, popular traditional confectionery, \"Kintsuba\" will be sold\u2026","rel":"","context":"In &quot;Seasonal Topics&quot;","img":{"alt_text":"","src":"https:\/\/i2.wp.com\/blog.visitmatsumoto.com\/wp-content\/uploads\/2013\/11\/P1000302-1024x575-1.jpg?fit=1024%2C575&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":16885,"url":"http:\/\/blog.visitmatsumoto.com\/en\/events\/yohashira-shrine-shinto-festival-2017\/","url_meta":{"origin":794,"position":1},"title":"Shinto Festival & Traditional Float Display at Yohashira Shrine","date":"2017.10.2","format":false,"excerpt":"Yohashira Shrine, right in the middle of Matsumoto, is holding its annual 3-day Shinto Festival (\u795e\u9053\u796d) which features fireworks and a display of the city's traditional wooden \"floats\" (called butai) along the main road leading to Matsumoto Castle. Today (Oct. 2nd) is the second day of the festival, so if\u2026","rel":"","context":"In &quot;Events&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.visitmatsumoto.com\/wp-content\/uploads\/2017\/10\/yohashirashrine-590x443-1-1.jpg?fit=590%2C443&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":82,"url":"http:\/\/blog.visitmatsumoto.com\/en\/culture-art\/yasaka-sama-%e5%85%ab%e5%9d%82%e6%a7%98-in-downtown-matsumoto\/","url_meta":{"origin":794,"position":2},"title":"\u201dYasaka-sama \u516b\u5742\u69d8\u201d in downtown Matsumoto","date":"2008.7.17","format":false,"excerpt":"July 14th and 15th is a day to celebrate \"Yasaka-sama\"(\u516b\u5742\u69d8) at Fukashi-Shrine, Okanomiya-Shrine and Shiogama-Shrine . A god named Yasaka originated from Yasaka Shrine in Gion, Kyoto which has over 1350 years of history. Yasaka-Shrine has more than 3000 satellite shrines all over Japan. Fukashi, Okanomiya and Shiogama shrines are\u2026","rel":"","context":"In &quot;Seasonal Topics&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":270007,"url":"http:\/\/blog.visitmatsumoto.com\/en\/events\/summertime-in-matsumoto-festivals-big-small\/","url_meta":{"origin":794,"position":3},"title":"Summertime in Matsumoto - Festivals Big &amp; Small","date":"2019.7.10","format":false,"excerpt":"Once in a while in the course of my travels I\u2019ll stumble upon a local festival. Abroad it has happened in Germany, in Peru and in Malaysia. Here in Japan it\u2019s happened in Hokkaido, in Honshu and in Kyushu. 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